Sun Kissed Cannabis

The Opportunity

Create a brand for Sun Kissed Cannabis (a family owned, "organic", sustainable, sun grown, cannabis producer) in order to
soft-launch the brand at the 2018 Lemonhaze budtender industry event in Seattle.  

ARCHETYPE
Caregiver

CONCEPT
Sun Kissed Cannabis is equal parts organic and refined. A brand that cares about doing things the natural way (nothing but organic farming methods and sunshine)—without sacrificing any bit of the quality. This is the Whole Foods of cannabis—a product that belongs on the top-shelf at your local dispensary. Sun Kissed Cannabis is high-class yet totally approachable; it's earnest and appeals to customers from all walks of life.

The Challenge

Create a temporary identity that captures the natural but refined nature of the Sun Kissed Cannabis products. 

The Spark

Represent the beauty and elegance of the farm—and the love and care that goes into every cannabis plant.